Men's Running Shoes
The Altra running shoe concept was originally thought up to help aide injuries, a problem nearly all runners encounter at some point. The architects, Golden Harper and Brian Beckstead, weren't satisfied with traditional running shoes as they were constructed to have a narrow toe box and an elevated heel which they believed prevents runners feet and lower leg from functioning naturally, particulaly restricting the foot, calf and achilles tendon when they connect with the ground.... Read more
To solve this problem they developed a shoe that was shaped like a foot and built this on a footbed that was flat from the toes through to the heel that enables the foot to land in a neutral position.
The footshaped toe box created extra space to allow the toes to naturally splay as they would when you are barefoot. This concept proved to be a sucess within their small community of runners in Utah but soon the word spread, the brand grew and evolved into what we know Altra as today.
A common question is 'are Altra shoes minimalist'? The short answer is no. Altra believe in the footshape design and balanced footbed but supported by varying levels of cushioning to create comfort and protection from the impact running has on the lower back and legs on hard and uneven surfaces.Read less
Together with Fair Wear Foundation (FWF), we are working to achieve fair working conditions worldwide. Ronhill has been a member of FWF since 2012 and has developed a close partnership with the foundation, working together with them continuously over the past 7 years.
As of May 2019 Ronhill has been awarded ‘Leader Status’ by Fair Wear Foundation, the highest of their performance benchmarking categories, for a third year running.Find out more
“Get going. Get up and walk if you have to, but finish the damned race.”
Words spoken by our inspirational founder and one of Britain’s world class athletes Dr. Ron Hill M.B.E. Ron was a runner, an innovator and a pioneer and strived to not only compete at the elite end of sport but create new apparel and improve clothing for all runners.
Ron’s dedication to the sport is epitomised in his world record run streak of 19,032 days. That’s running every day for 52 years and 39 days. A feat that is unlikely to ever be matched